The company was founded in early 2000 and has evolved into a new kind of Progressive Music Label that partners with artists and forward-thinking brands to take a more efficient approach to getting music heard. Blue Maze has quickly built a reputation for finding and delivering exceptionally high quality production and establishing grass-roots credibility for new music. As the industry continues to restructure itself, Blue Maze has established an efficient model from which to develop artists and music.

The company's value is embodied in its network, the MAZE. Through this web of artists, producers, composers, engineers, affiliate labels and lifestyle-marketing agents, Blue Maze has its ear to the ground for the freshest progressive-urban sounds. This comprehensive network, combined with its recording studio presence in New York and Atlanta, allows the company to identify and nurture commercially viable sounds and styles.

To date, Blue Maze has developed several highly successful music marketing programs, including:

• Promotional CD & Event Series for The Enyce Clothing Company
• Music licensing and composition for Jansport, Factor X, Old Navy, Nike and Canon
• Atlanta Progressive Urban Music Event Series co-sponsored by Sam Adams, Courvoisier, Stoli, Gravis Footwear & Wherehouse Music
• Macromedia award-winning website, BlueMaze.com, pioneering The $0.99 MP3 Downloadable Single
• Launched/furthered careers for regionally recognizable acts: Jawz of Life, TrancesArc, Eject & Maya Azucena

BLUE MAZE CD CATALOG & COMPILATION SERIES
• Building long term asset base through a quickly growing music catalog
• Proprietary content (of both new and established artists) available for sale & licensing opportunities
• Promotional compilations employed as part of traffic driving incentive programs for retail stores

Blue Maze functions as both a music production house and lifestyle marketing company, matching the hottest new artists and producers with the hottest brands. Although some traditional music promotion elements are employed by Blue Maze, the company is not a conventional record label. The company’s ability to identify new sounds and market trends has resulted in several unique opportunities for cross promotion with brands looking to connect with their demographic through music and lifestyle marketing. Having access to a commercially viable pipeline of music and talent, connections to progressive brands, and the infrastructure to in-source the production process allows Blue Maze to bring product to market in a cost-effective manner.

As the sounds of today's over-saturated pop-radio market become stale, repetitive and homogenous in design, Blue Maze continues to promote an original and independent sound that resonates within the progressive-urban music communities.

MAZE STUDIOS
• State of the art music production facilities in New York and Atlanta allow the company to harness the creative energy at our disposal

MAZE STUDIOS

WWW.BLUEMAZE.COM

CD Series In 2003 Blue Maze partnered up with The Enyce Clothing Company to get music heard through new channels. Please contact us if you are looking to associate your brand with some of the hottest music and artists in the Progressive-Urban scene. Through its innovative products and marketing, The Enyce Clothing Company has grown into a brand that mirrors and influences a diverse demographic of cultural leaders. Its audience considers not only fashion, but also music to be a part of its identity. That's where the idea for The Enyce Experience was born. Over the last ten months, Blue Maze in association with Xola Unlimited has designed and implemented an innovative lifestyle marketing campaign, for The Enyce Clothing Company and it's sister brand of ladies apparel, Lady Enyce. The program is centered around an original CD series that uses custom mixed compilation CDs, live performances, and artist appearances to promote both the Enyce & Lady Enyce clothing lines. This CD and Event series is dedicated to breaking new artists, bringing traffic into clothing retail stores, and increasing visibility for clothing brands. Using Blue Maze's reach to progressive-urban music talent, the series is introducing Enyce consumers to emerging artists who reflect their musical tastes. The Enyce Experience (men's clothing line CD series) and 21st Century Style (women's clothing line CD series) are being distributed at live fashion and music events and at select clothing retail locations. These CDs are produced, manufactured and presently available on the Blue Maze Entertainment label. Currently, The Enyce Experience and 21st Century Style are available FREE of charge, just for checking out the new Enyce and Lady Enyce Fall and Holiday 2003 lines at Macy's, Bloomingdale's, MONY, Up Against The Wall, and other fine urban clothing stores. Simply put, both Blue Maze and Enyce are progressive brands that represent urban tastemakers. Through the The Enyce Experience & 21st Century Style programs, The Enyce Clothing Company has plugged into the Blue Maze Network of original sounds and is now delivering not only the freshest fashion styles, but also the soundtrack for tomorrow's trendsetters. CD RELEASE PARTY & EVENT SERIES On Sept 10, 2003, the CD & Event Series was officially launched @ 21st Century Style, an exclusive, invite-only fashion & music industry showcase at Club SHOW in Times Square. As the jump-off event for NYC's Fashion Week, A 3-track CD invite, featuring music from the night's performers - Anthony Hamilton (Arista Records), John Legend (Good Records) & Maya Azucena (Blue Maze) - was delivered to music and fashion industry leaders as a teaser for the night's flavor and to celebrate the official launch for the lifestyle marketing program. In addition to the live musical performances, the event was hosted by Kelis (newly signed to the Neptune's Star Track record label), and also featured Lady Enyce models unveiling the Lady Enyce Spring 2004 line. THE CDs: LADY ENYCE 21st Century Style Vol. 1 & 2 This is cutting edge music that cannot be found on every radio station or in the record stores. 21st Century Style is being used as a FREE promotional incentive and branding device at live fashion and music events. The series is co-branded by Enyce and Blue Maze and features today's top emerging and established Progressive-Urban artists. Volumes 1 & 2 showcase new music from emerging artists as well as established names including Amerie, Kelly Rowland, India Arie Ms. Dynamite, John Legend, Donnie, Maya Azucena, Thara, Jawz of Life and many more. THE CD: THE ENYCE EXPERIENCE Vol. 1 The Enyce Experience Vol. 1 is a double disc that features new Hip Hop tracks from some of the most respected artists in the industry and buzz-worthy, rising stars. Disc one, the music experience, is hosted by Hip Hop icon Bobbito aka DJ Cucumber Slice and includes new music from Mobb Deep, Mos Def, Talib Kweli, Black Moon, Little Brother and many others. Disc two, the interactive experience, offers a unique look into the Enyce clothing company, including the latest styles and fashion shows. By identifying and capitalizing on alternative promotion and distribution initiatives, Blue Maze has emerged as a Progressive Music Label and production engine for the next generation of music. The company's ability to identify and nurture new artists has positioned Blue Maze as a resource for tapping the Progressive-Urban music scene.